TrEverbank

Featured in The New York Times, ESPN, and Yahoo Sports

EverBank provides superior customized financial solutions to meet their clients' personal goals. To account holders, it feels like EverBank was created just for them.
So we customized EverBank stadium for their favorite customer, Trevor Lawrence.

Prior to the Jacksonville Jaguars' home opener against the Cleveland Browns, Trevor vaguely announces that a change is on the way. This leads the internet to speculate that Trevor is cutting his famous hair and/or running for president.
On September 12th, EverBank Stadium announced that it would now go by TrEverBank Stadium during a Trevor-themed takeover. 
EverBank then released a couple of spots that showed the origin of Trevor's takeover and detailed how EverBank always performs at a high level, just like he does.

Created by Campbell Ewald

Art Directors: Tess Kakhki, ALexi Pruneda

Copywriter: Tyler Long

Creative Directors: KElley Samanka, Michael Micetich